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A Franchise to Change Lives. Including Yours.

At Orangetheory Fitness, we set both our members and franchise partners up for success. Our workout is scientifically proven to produce results, and our tried-and-true development track record is evidence of an effective franchise formula. With nearly one million members and over 1,500 locations around the globe, we’re just getting started in our mission to bring More Life to more people.

We're rapidly growing across Canada with licenses available in select markets. If you feel your area needs a studio, or are interested in joining our network, please reach out to discuss opportunities further. Thank you for your continued interest in our brand, and we look forward to hearing from you.

Why Our Franchise Stands Out.

  • Unique concept combines fitness and technology
  • Small studios designed for large groups
  • 1800+ franchises awarded in 27 countries
  • 115+ locations across Canada
  • Comprehensive corporate training & support includes: real estate, operations, marketing, sales, fitness, equipment, technology, training, construction & design

Franchising Candidate Requirements

Only serious candidates interested in becoming a stakeholder in a strong, rapidly expanding, premium fitness brand. Must be able to provide required capital, and dedicated studio management support, while following an ever-evolving cutting-edge system:

  • Invidual or group investors with solid entrepreneur experience
  • Owner/Operator, engage with your team daily – helping to drive the business and building community in your studio – NO ABSENTEE OWNERSHIP
  • Access to liquid capital to invest in the growth of your business
  • Ellen Latham  Creater and Co-founder of Orangetheory Fitness

Who We Are

In 2007, physiologist Ellen Latham brought together science and fitness in a revolutionary way. She called it the Orange Effect and started her own fitness studio to prove it.


Orangetheory is a science-backed, technology-tracked, coach-inspired group workout designed to produce results from the inside out. The hardest part of our workouts is showing up - we make it simple for you to push yourself, be your personal best and give you more.


Today OTF has taken the world by storm to become one of the most well-known fitness franchises on the planet. We’re spread across more than 1,500 studios in 25 countries across the globe.


We attract Master & Local Franchisees with a range of skills from leadership, to retail and operations, to sales and finance. They’re all passionate about innovation, driven to bring the latest fitness trends to their market, and excited by a business opportunity with exceptional personal and potential financial reward.

In The News

100th studio makes Orangetheory Fitness Canada's fastest growing fitness brand

Seven years after their 2012 arrival, Orangetheory Fitness has opened the country's 100th location in Canada in Vancouver, British Columbia. Located at 3055 West Broadway, OTF West Broadway is the 9th location to be opened by former Vancouver Canucks star Trevor Linden and his ownership group. The opening of this location has made Canada the first country outside of the United States to open 100 studios under the brand, and the first fitness studio chain to do so in Canada. 

Virtual is here to stay: Canadian gyms to maintain, expand online offerings as facilities reopen

As gym facilities across the country begin to reopen with new restrictions, some Canadian franchises say they intend to maintain the online offerings they launched due to the pandemic closures.

Orangetheory Fitness Raises More Than $4 Million to Find a Cure for ALS

For the second time in two years, Orangetheory Fitness, one of the world's fastest-growing fitness franchise brands, has raised record-breaking dollars to change the future for amyotrophic lateral sclerosis (ALS).
In just three weeks, the company's 875 studios in the United States and Canada raised $4,010,818 for Augie's Quest, a foundation dedicated to finding a cure for ALS. The donation, presented in San Diego, Calif., on Friday, was the largest single-year donation in the foundation's 13-year history.  

Find Out More.

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